Inspiration
Articles and videos from Apsis
At Apsis we constantly try to be at the forefront of knowledge on email. In addition to developing our solution for email marketing, we love to share our knowledge.
Here you can read useful articles and watch inspirational movies about email marketing.
Beginner, strategic master or technician?
At Apsis' website you will find inspirational articles and videos about email marketing. Some are for those who have recently started with email marketing, others are for those who know the basics and want to learn more. Here are a few popular articles!
Email basics:
Creating a plan
Start by taking a look at what you have done in the last year when it comes to e-mail marketing. Make a short list that sums up your experiences from the past year. Now, it is time to look at the plan.
The Five Keys to Email Marketing Success
Accelerating your email marketing program into overdrive takes effort and analysis. Before beginning, perform a pulse check to determine where you are today. What's your vision?
Deliverability 2012: all about Relevance
The first step to success in e-mail marketing is to ensure that whatever you send reaches its recipients. Opinions on junk mail are constantly changing, just like the technologies for stopping it.