Welcome to the APSIS blog!

This is where we post our thoughts, reports and predictions about the digital marketing industry. Is there something special you're looking for? Let us know and we'll get working on it right away!

Posted 6th February 2017 by Noemi Gobel

4 Killer Ways To Avoid Form Spam

Technology has come a long way since the first CAPTCHAs were introduced. So what should marketers add to their freshly-built webforms today?

Tags: Email Marketing, Marketing Automation, Development

Posted 1st February 2017 by Noemi Gobel

What Were The Biggest Email Trends of 2016?

Looking back can give us a glimpse of what the future holds. With that in mind, let’s see what 2016 meant for email - and what it foreshadows for 2017!

Tags: Email Marketing, Data-Driven Marketing

Posted 1st February 2017 by APSIS

Product News: Introducing two new APSIS Profile Cloud apps!

Here at APSIS, we see a future where all digital marketing applications integrate with each other seamlessly.

Tags: Data-Driven Marketing

Posted 13th January 2017 by Noemi Gobel

Make Your Valentine’s Email Campaign Stand Out

Valentine’s Day emails don’t have to be glittery and baby pink to get your point across! We’ve collected 5 easy tips for everyone who wants to impress their subscribers this year. Discover them for yourself!

Tags: Email Marketing

Posted 12th January 2017 by Noemi Gobel

Email Retargeting: How To Get It Right?

Even though email retargeting has been around for some time, many small and medium-sized businesses still have difficulties when it comes to execution. Which is why we’ve handpicked some suggestions to set YOU on the road to success!

Tags: Email Marketing, Data-Driven Marketing

Posted 10th January 2017 by APSIS

Stop The Scare Tactics! How You Can Benefit From The GDPR

Ever since the GDPR entered into effect, several people have started debating (and promoting) the negative effects of the regulation. We, on the other hand, want to step away from such scare tactics - and show you how the GDPR can actually benefit your business!

Tags: Data-Driven Marketing

Posted 6th December 2016 by APSIS

Product News: A sneak peek of APSIS Automation

At this moment in time, we offer two solutions for customers who want to automate their marketing: A...

Tags: Marketing Automation

Posted 5th December 2016 by APSIS

11 E-commerce, B2B & Data-Driven Marketing Predictions for 2017

It’s time to look ahead! We’ve collected everything marketers need to know about the most booming branches of digital marketing in 2017 - do you think we’re right?

Tags: Marketing Automation, E-commerce, Data-Driven Marketing, Lead Management

Posted 2nd December 2016 by APSIS

VIDEO: "Design for the Distracted" Email Design Workshop

Our own Tim Hansson took his #EME2016 Workshop audience through all they need to know about the future of email design at our digital marketing conference in Malmö, Sweden. Find out what he said in this exclusive recording!

Tags: Email Marketing

Posted 1st December 2016 by Noemi Gobel

12 Surprisingly Easy Hacks For Your Christmas Emails

If you’re still planning this year’s holly-jolly Christmas newsletters, and you’re anxious to get everything just right, fear not! We’ve got you covered. Here are 12 simple yet powerful hacks to make sure your email is the prettiest snowflake in everyone’s inbox!

Tags: Email Marketing, E-commerce


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