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How can a global companies build brand consistency across markets and nations? We scheduled a sit-down with the natural skincare company to find out how they use internal learning to create natural relevance.

The rushed and highly criticised EU-U.S. Privacy Shield Framework is up for review October 18th 2018. Our legal expert explains what it is and how it might impact your data-driven marketing. 

Lead management is the bread and butter for B2B businesses. But how can you ensure a fruitful nurturing process when your customers are in a constant state of flux? I’ve collected 5 useful tips to get you in the lead for Q4 – and onwards.

 

Fight the Algorithms! If you're a social media marketer, you've probably noticed a drop in engagement during the last few years. But how can you turn the ship around? Get the answer in this post!

What is a customer data platform and what magic lies behind all that buzz? Our CDP evangelist, Mohammed Elkady, breaks down the basics in this four minute read.

Time to go back to school - which means a whole new world of opportunities for data-driven marketers...

Does it feel daunting to sink your teeth into leads after the summer? We’ll guide your through some helpful tips for lead generation so you can pave the way for an autumn riddled with closed deals.

How can you use marketing automation to build and nurture a thriving customer-brand relationship throughout the customer lifecycle? We'll illustrate with three examples!

Summertime is downtime. But how can you keep your customers and yourself afloat? We've collected six tips to beat the heat.

Technology has come a long way since the first CAPTCHAs were introduced. So what should marketers add to their freshly-built webforms today?