The essentials of data-driven marketing
APSIS One Essential contains all you need to create a personalised and consistent brand experience – regardless of channel or device.

Single Customer View
Build customer profiles, collect consent and gain meaningful insights across channels and devices.
Dynamic Segmentation
Create personalised marketing at scale by slicing your audience into precise segments.
Marketing Automation
Increase relevancy and enhance the customer experience with personalised campaigns.
Audience Activation
Extend your reach and amplify conversions with our intuitive tools for website, sms and email marketing.
A customer data platform with a toolbox for smart marketers
- Audience
- Insights
- Marketing Automation
- SMS
- Website
Single customer view
Audience
Gain a better understanding of your audience by connecting all customer interactions to unique profiles. Slice your profiles into predefined segments to achieve personal messages at scale.
- Customer profiles
- Dynamic segmentation
- Consent management (GDPR-friendly)
Make sense of your data
Insights
Gain an in-depth understanding of how your audience behave across your channels. Analyse devices, channels, topics, and top locations to see what makes your audience tick.
- Track conversions
- Website analytics
- Consent overview
Rule the inbox
Create stunning emails with personal significance. The flexible drag-and-drop editor sets your creativity in motion to yield bold statements and personalised emails.
- Build templates
- Smart segmentation
- Streamlined workflows
Deliver your message with perfect timing
Marketing Automation
Create automated flows to tailor your online marketing according to customer behaviours and needs. Save valuable time and synch workflows between sales and marketing.
- Precision Targeting
- Prebuilt automation flows
- Automation for email & sms
Pinpoint your messages
SMS
Send SMS to extend and amplify your impact in a fast-paced mobile world. Create a personal tone by adding dynamic data fields that match the person’s name, city and more.
- Personalisation
- Easy opt-out
- Integrated campaigns
Create forms that convert
Website
Turn your website into a customer data goldmine. Create beautiful forms that capture GDPR-compliant consent, and then start collecting customer data - from the first visit and onwards.
Local consultancy
Want a smooth start? Our team at Professional Services will help you with consultancy, training and implementation at your closest local office.
Get to know APSIS One Essential
Let us show you how to take your digital marketing to a more personal and data-driven level.