Posted 21st February 2019 by Sarah Chase

Why Ease is Key in Creating a Winning Customer Experience

Today’s fast-paced society is coloured by a quest for instant ease and gratification. So, how can you pinpoint the ultimate pain point in digital marketing? Let's explore with 6 examples!
6 minutes
Posted 18th September 2018 by Sarah Chase

Why Data is Key in the Current State of Social Media

Fight the Algorithms! If you're a social media marketer, you've probably noticed a drop in engagement during the last few years. But how can you turn the ship around? Get the answer in this post!
4 minutes
Posted 03rd September 2018 by Mohammed Elkady

Customer Data Platform: The Basics and the Benefits

What is a customer data platform and what magic lies behind all that buzz? Our CDP evangelist, Mohammed Elkady, breaks down the basics in this four minute read.
3 minutes
Posted 06th July 2018 by APSIS

4 Ways To Avoid Form Spam

Technology has come a long way since the first CAPTCHAs were introduced. So what should marketers add to their freshly-built webforms today?
5 minutes
Posted 07th June 2018 by Sarah Chase

GDPR Hangover? 5 Treatments to Get You Back on Track

Even though the long-term effects are positive, you might be suffering from short-term ailments that include loss of data and subscribers. Get our 5 treatments on how to gain, regain and retain customers in the brave new world of GDPR.
4 minutes
Posted 03rd April 2018 by APSIS

8 Marketing Automation Statistics – Explained

Why does marketing automation increase customer engagement with 300%? Or increase sales productivity with 14.5%? We’ll unveil the logic behind the towering stats!
4 minutes
Posted 15th March 2018 by APSIS

6 Tips to Ace Your Product Recommendations

Want to seize more sales? We’ll walk you through 6 tips on how personalised product recommendations can skyrocket your conversions and revenues.
4 minutes